Google Update April 2016
Google is at it again, making updates and changes to the local search guidelines and algorithms.
• GooglePlus/Google+ Account is no longer needed to leave Reviews for businesses – Good news for search marketers and businesses, Google has revamped their review interface and made it easier for users to leave reviews. Now, you no longer have to have a Google+ account to leave business reviews. All that is now required is a first name, last name and any Google account.
• Google I testing Review Snippets In Local (Local Map Pack) Results – Pete Meyers posted on Twitter a new test Google is conducting in the local pack. Google is showing review snippets on some of the local results directly under the address of the snippet.
• Mobile Friendly Ranking Update Coming In May 2016 – Google is rolling out a massive mobile friendly update in May, if your website is already mobile friendly you are in the clear, If not, NOW is the time to rush and get your website mobile browser friendly. Is your website mobile friendly? Test It Here and find out.